Irresistible

NYU professor Adam Alter's *Irresistible* dissects the pervasive rise of behavioral addiction in the digital age, exploring why modern technologies—from social media to smartphones—are intentionally designed to be irresistible. Alter reveals how companies engineer products for maximum engagement and offers readers strategies to understand and reverse these addictive patterns. The book provides tools to mitigate technology's damaging effects on well-being and child development, while also harnessing digital tools for improved communication, financial management, and a healthier balance between work and play.

Archival Categorization Notes

This literature has been indexed under the primary pillar of Technology. It was manually vetted for the Read For Truth database because it provides educational insights into Digital Culture, assisting researchers in locating established secondary research within this specific taxonomy.